Ford and the American dream : founded on right decisions /

Lambreth, Clifton.

Ford and the American dream : founded on right decisions / [print] by Clifton Lambreth with Mary Calia and Melissa Webb ; illustrations by Igor Babailov ; [foreword by Paul J. Meyer. - Brentwood, Tennesse : Daniel Bradley ; (c)2007. Mechanicsburg, Pennsylvanian : Distributed by Executive Books, (c)2007. - 190 pages : illustrations ; 22 cm

The road to bankruptcy -- a mustang a minute! -- Lack of leadership -- robbing the future -- Bewitched by brand management! -- Engineered to fail -- Diversity gone wild! -- The compensation collapse -- The union -- rearranging the seats on the Titanic -- Globalization -- forsaking the homeland -- Recapturing the vision -- The messenger -- Roadmap to the future.

The Ford story that has never been told! The rise and fall of the Ford Motor Company is a representation of the American Dream eroding daily. Twenty year Ford veteran Clifton Lambreth, through a powerfully captivating fictional tale, details the decisions and events that have brought the Ford Motor Company to the brink of potential bankruptcy. The novel begins with chapter 11 because this is where the Ford Motor Company finds itself today -- https://www.amazon.com/Ford-American-Dream-Founded-Decisions/dp/1933715448/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1572007824&sr=1-1



9781933715445


Ford Motor Company--Fiction.


Industrial management--Fiction.


Business.

W367.F673 2007