Remodelling communication from WWII to the WWW /

Genosko, Gary.

Remodelling communication from WWII to the WWW / Gary Genosko. - Toronto [Ont. : University of Toronto Press, (c)2012. (Saint-Lazare, Quebec : Canadian Electronic Library, (c)2012). - 1 online resource (161 pages) : illustrations, digital file. - Toronto studies in semiotics and communication .

Includes bibliographies and index.

1 Regaining Weaver and Shannon -- 2 Encoding and Decoding Stuart Hall -- 3 Roman Jakobson and the Primacy of the Poetic -- 4 All Models are Simulations: Jean Baudrillard's Critique of Communication -- 5 Phatic (Dys)functions -- 6 Umberto Eco and Guerrilla Decoding -- 7 From General Modelling to Metamodelling -- Conclusion.

Providing a dynamic, forward-looking reorientation towards a new universe of reference, Remodelling Communication makes a significant, productive contribution to communication theory.



9781442699717


Communication models--History--20th century.
Communication and culture--History--20th century.


Electronic Books.

P93 / .R466 2012