A primer on microeconomicsThomas Beveridge.

By:

Beveridge, Thomas M [Author]

Material type: Text

TextSeries: Publication details: [New York, N.Y. (222 East 46th Street, New York, NY 10017) : Business Expert Press, (c)2013.Edition: first editionDescription: 1 electronic text (x, 226 pages) : digital fileContent type:

text

Media type:

computer

Carrier type:

online resource

ISBN:

9781606494226

Subject(s):

LOC classification:

HB172 .P756 2013

Online resources:

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Available additional physical forms:

Contents:

Acknowledgments -- 1. Scarcity and choice -- 2. Demand and supply -- 3. More on markets -- 4. Elasticity -- 5. Production, costs, and revenue -- 6. Perfect competition in the long run -- 7. Monopoly -- 8. Between perfect competition and monopoly -- 9. Market failures and solutions -- Index.

Abstract: Economics, far from being the "dismal science," offers us valuable lessons that can be applied to our everyday experiences. At its heart, economics is the science of choice and a study of economic principles allows us to achieve a more informed understanding of how we make our choices; regardless of whether these choices occur in our everyday life or in our work environment. The present text represents a common sense approach to basic microeconomics. It is directed toward all students, but particularly those within business school settings including students beginning an advanced business degree course of study. It will deliver clear statements of essential economic principles, supported by easy to understand examples, and uncluttered by extraneous material; the goal being to provide a concise readable primer that covers the substance of microeconomic theory. The text will look at the efficient operation of competitive markets and what may cause those markets to fail; the benefits from trade; profit maximization; the consequences of choice; and the implications of imperfect competition.

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Holdings
Item type	Current library	Collection	Call number	URL	Status	Date due	Barcode
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD)	G. Allen Fleece Library	Non-fiction	HB172 (Browse shelf(Opens below))	Link to resource	Available		10661531

Part of: 2013 digital library.

Preface -- Acknowledgments -- 1. Scarcity and choice -- 2. Demand and supply -- 3. More on markets -- 4. Elasticity -- 5. Production, costs, and revenue -- 6. Perfect competition in the long run -- 7. Monopoly -- 8. Between perfect competition and monopoly -- 9. Market failures and solutions -- Index.

Economics, far from being the "dismal science," offers us valuable lessons that can be applied to our everyday experiences. At its heart, economics is the science of choice and a study of economic principles allows us to achieve a more informed understanding of how we make our choices; regardless of whether these choices occur in our everyday life or in our work environment. The present text represents a common sense approach to basic microeconomics. It is directed toward all students, but particularly those within business school settings including students beginning an advanced business degree course of study. It will deliver clear statements of essential economic principles, supported by easy to understand examples, and uncluttered by extraneous material; the goal being to provide a concise readable primer that covers the substance of microeconomic theory. The text will look at the efficient operation of competitive markets and what may cause those markets to fail; the benefits from trade; profit maximization; the consequences of choice; and the implications of imperfect competition.

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