So you want to start a business : eight steps to startup success / John B. Vinturella, PhD.
Material type:
- text
- computer
- online resource
- 9781637425862
- HD62.5
- COPYRIGHT NOT covered - Click this link to request copyright permission: https://lib.ciu.edu/copyright-request-form
Item type | Current library | Call number | URL | Status | Date due | Barcode | |
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G. Allen Fleece Library ONLINE | HD62.5 (Browse shelf(Opens below)) | Link to resource | Available | BEP9781637425862 |
Step 1. Think like an entrepreneur. Chapter objectives. a. What is entrepreneurship? ; born Small business opportunities ; c. The entrepreneurial process ; d. The nature of small business ; Summary ; Case study 1-1 Used-book store ; Study questions -- Step 2. Consider the Internet. Chapter objectives. a. Why the Internet? ; born Search engine optimization ; c. Pay-per-click ; d. Social media ; e. Selling on Amazon and eBay ; Study questions -- Step 3. Research the market. Chapter objectives. a. Market research fundamentals ; Study questions 1 ; Study questions 2 ; born The marketing plan ; Summary ; Study questions 3 -- Step 4. Check feasibility ; Chapter objectives ; Break-even analysis ; Study questions -- Step 5. Consider alternatives. Chapter objectives. a. Remote work ; born Home-based businesses ; c. Franchising ; Case study 5-1 SpeeDee Oil Change of St. Charles Ave. d. Busying an existing business ; Study questions e. Business valuation ; Case study 5-2 Tammany Supply, Incorporated (A) ; Study questions ; f. Negotiating the sale ; Case study 5-3 Tammany Supply, Incorporated (B) ; Study questions -- Step 6. Write a business plan. Chapter objectives. a. Busines planning overview ; born The strategic plan ; Case study 6-1 Tammany Supply, Incorporated (C) ; Study questions ; c. Elements of style ; Summary ; Case study 6-2 Tammany Supply, Incorporated (D) ; Study questions --- Step 7. Fund the venture. Chapter objectives. a. The financial plan -- Step 8. Grow the business. Chapter objectives. a. More about angel financing ; born The ethical individual ; c. The ethical company ; d. The survival stage: cash flow and performance measurement ; e. Success: going for the growth ; f. Disengagement ; Summary ; Case study 8-1 Tammany Supply, Incorporated (E) ; Study questions -- Appendix.
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you've been thinking about starting your own business, you NEED to READ THIS BOOK! This book helps future entrepreneurs have a much better chance to succeed in what is a very scary venture, starting your own business. People go to school to get an education to help them find a career. No one goes to a school to learn how to start a business because there are no schools or specific courses you can take to learn exactly what it takes to be a successful entrepreneur. This book IS THAT course to help you learn the basic skills you'll need to run a successful business.
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